The IMAB Integrated Marketing Awards for Nonprofits Are Back!
	Posted by Katy Jordan at Jan 29, 2013 07:01 AM CST

Do you have an example of integrated marketing success that you’d like to share with the industry? Nominate a nonprofit showing exemplary progress in integrated marketing. The 2013 Integrated Marketing Awards will be presented at the Nonprofit Technology Conference (NTC) in Minneapolis, MN this April 11-13.

In the spirit of the IMAB's mission to share best practices in integrated marketing in the nonprofit industry, we’ve established this annual contest. The IMAB recognizes and showcases innovative and demonstrated success in three established pillars of integrated marketing:  the donor, the organization and the practice.

• The Donor: Demonstrate how your organization’s integrated marketing campaign or program had an impact on donor satisfaction and the donor experience.
• The Organization: Explain how an effort across your entire organization demonstrates alignment of strategy, structure, culture and skills to showcase integrated marketing efforts.
• The Practice: Include a real-world case study that highlights best practices in the field of integrated marketing.

The call for entries is now open.
Three winners will be announced at NTC 2013 this April. Submit a case study today! Deadline for entries: Friday, March 8, 2013. The IMAB will review each nomination, select winners and present the awards.

Last year’s winners of the IMAB Integrated Marketing Awards were:

• CARE, a leading humanitarian organization fighting global poverty, won in the category of The Donor.
• The Ontario SPCA, one of the largest, most responsive animal welfare organizations in Canada, won in the category of The Organization.
• TVO, Ontario's public education media organization, won in the category of The Practice.